How to send a WhatsApp broadcast campaign
A WhatsApp broadcast campaign sends one approved template to many opted-in contacts. In AvenPing, open Broadcast → Campaigns, click Create Campaign, then complete the five-step wizard: contacts, template, variables, schedule, and estimate cost.
Prerequisites
- Contacts in AvenPing. See How to add a contact or How to bulk import contacts.
- At least one Meta-approved template on the line you will send from. See How to create a WhatsApp message template.
- Enough message credits or an active plan. See How to choose a plan and subscribe.
Step-by-step
Open Campaigns
Sign in at app.avenping.com. In the left sidebar, open Broadcast → Campaigns. Click Create Campaign (not “Create Campaigns”).Select Contacts
On Select Contacts, filter the list if needed, then tick contacts or select all matching filters. Click Next.Choose Template
On Choose Template, pick a Meta-approved template for this line. Unapproved templates are not available. Click Next.Configure Variables
On Configure Variables, map each template placeholder ({{1}},{{2}}, …) to a contact attribute or a static value. Click Next.Schedule Campaign
On Schedule Campaign, enter Campaign Name. Optionally set Additional delay between messages in seconds or minutes. Under When to send, choose Send immediately or Pick date & time. If the toggles appear for your plan, you can enable Boost delivery speed or Retry ecosystem failures. Click Next.Estimate Cost and create
On Estimate Cost, click Estimate cost and review the total in your account currency. Click Create Campaign. Track the row on the Campaigns table. Later use View Analytics for delivery and replies.
TIP
Boost delivery speed uses extra parallel lanes and may hit Meta rate limits. Retry ecosystem failures is for Marketing templates: it retries certain Meta ecosystem errors after 24 hours.
WARNING
Only message contacts who opted in. Overlapping campaigns to the same numbers can look like spam and hurt your WhatsApp quality rating.
FAQ
Can I send a campaign without an approved template?
No. WhatsApp requires an approved template for outbound broadcasts. Create and wait for approval first.
What does Estimate Cost show?
It projects the send cost in your account currency for the selected contacts and template category. Click Estimate cost on the last wizard step before you create the campaign.
Can I edit a campaign after I create it?
If it has not started sending, you can change schedule-related settings from the campaign row when the UI offers them. After it is running, use pause or stop rather than rewriting the audience.